|
Karen Swim - Press Release Expert
 Karen D. Swim is the President and CEO of
Words For Hire. Her company provides integrated marketing solutions to a
wide range of global businesses and was recently honored as one of the “Top Women in Business 2008” by StartUp Nation with the help of esteemed judge Tory Johnson, founder of Women for Hire and frequent contributor to Good Morning America.
Karen has more than two decades of experience in business-to-business, healthcare, sales management and strategic marketing. She uses integrative problem solving to customize marketing and content solutions for clients. The difference is solutions that align with the
customer’s brand and objectives rather than cookie cutter, me too marketing that forces the customer into a predetermined model.
Technology plays an essential role in Words For Hire and has facilitated Karen’s ability to work with clients across the globe. In a tech savvy world, it’s easy to lose a bit of the personal touch, but Karen believes that the best of technology allows us to leverage the tools to be more
cost and resource efficient while still forging personal connections. She is fond of saying, “It is business but it is also entirely human!”
Karen’s passion and competitive spirit shine through in her work. She strives to get the “win” for her clients just as she did as a top performing sales and marketing professional in corporate America. After losing her husband to cancer, she made the bold decision to leave
Corporate America and leverage her business expertise to create targeted content for individuals and businesses. “I have been able to combine my passion for people and writing with my knowledge of business and marketing to create a business that delivers results and brings me joy every day!”
Karen has authored hundreds of articles, ghostwritten several e-books and technical guides, developed content for websites, planned and implemented marketing campaigns and developed creative communications for businesses of all sizes. Her clients have ranged from consultants and start-up companies to multi-million dollar corporations. She also consults with clients on marketing strategy, product launch and sales enhancement.
|